Archive for the ‘Business’ Category

2017 Battle of the Bands

February 13th, 2017

Welcome to the Home of WIDR FM’s 2017 Battle of the Bands 

We would like to thank everyone who participated and supported our first every Battle of the Bands competition!
Thanks to your support we were able to host 4 weeks of successful competitions, see below for information about who came out on top…


Business, Calendar, GM, Independent Music, Information, Local Music, New Music, News, Programming

WIDR needs your help!

August 10th, 2011

Go vote for WIDR!

Greetings, WIDRites!

It’s that time of year again, the Kalamazoo Gazette’s Readers’ Choice awards! As you might guess, WIDR is competing in the “Best radio station” category. Now, ladies and gentlemen, we won this thing in 2009, but last year, 2010? That was rough. Not only did WRKR win, we didn’t even get an honorable mention! WKZO, an AM station, got more votes/love than we did. How does that even happen? We all know that just ain’t right.

Why do we want this award? Is it the prestige, the glory, the year of gloating we’d all get to do? Well, yeah, a bit. Let’s be honest, everyone likes being appreciated, but winning this means more than being able to do this to non-WIDR DJs should they attempt to throw down. In times where finances are tight all over and finding new revenue streams that fit within the ideals of WIDR is harder than ever, being able to show donors, grant makers, underwriters, and WMU that WIDR is valued by the community we serve is a major boost for the station. If you want to help WIDR and you’ve never made a donation or if you give every year, voting right now is an easy way to make things better for us. Recognition like this is way for us to increase our visibility as an asset to Kalamazoo. We’re not looking to change what we do, we just want to secure the fact that we can. So go vote!

To vote, just click on that gigantic red, white, and blue button. It will take you to the official ballot page for Arts & Entertainment, which is where we are competing. Votes are limited to one ballot per person, so no extra rounds, even if you’re from Chicago, and ballots can be submitted until 5 pm on August 15th, but please don’t wait! The sooner you vote, the less likely you are to forget, which we are all prone to do from time to time.

Thanks for keeping Radio Evolution going strong!

Johanna Kelly
General Manager

Business, Information, News

Bicycle, bicycle, bicycle race! *dingding*

July 25th, 2011

While the entire Midwest is thinking about the heat, many of us at WIDR are also thinking about something colder, harder, and cashier. We’re in the beginning of a new fiscal year and as long time listeners know, WIDR depends on the generosity and support of our listeners for survival. When we’re really lucky, we connect with listeners who have sweet business that they use to support us. Since that is such a big deal for us, it stands to reason that you, our loyal listeners, would want to know who’s going above and beyond to keep us rocking, so that you can a) let them know you appreciate them supporting WIDR, and b) spend your money at a business who values the same independent spirit you do. From now on, with each new underwriter, we’re going to give them a proper introduction to you. Which brings us to today’s post.

WIDR fans of all ages, we’re downright giddy to present our latest underwriter Pedal Bicycles. You’ve probably already heard their spot on the air and yes, they are just as awesome as the A-Team. Based out of a downtown space formerly occupied by a Jeep dealership, owner Tim Krone and the whole Pedal crew love people, cycling, and WIDR, and their passion for all three shows the moment you walk through the door. In fact, their love for Radio Evolution is so great, that they committed to an entire year of support! Just like the gang at WIDR, Pedal has something for everyone, all ages and levels of experience, which means that you no longer have an excuse not to ride with WIDR in parades and other jaunty public outings. Now all we need are WIDR stickers that fit on a bike and we’ll be all set. Thanks, Pedal!

Business, Information, News, Promotions